Transform Your Digital Experience With Heap Analytics

Better Insights. Faster.

Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.

Unleash the power of Data-Science Driven Informed Decision-Making

Speed to Insight = Speed to Success

Track and analyze who uses your product or mobile app, and how
Segment users to personalize their interactions
Identifies moments of friction in your product, mobile app, or cross-platform experience, and helps you diagnose them
Uncover the most significant and unexpected correlations that lead to the biggest business impact

An all-in-one solution for creating great digital experiences

Complete data, automatically

A single snippet automatically captures the entire digital experience of every user on every platform — no engineering needed.

You get the most complete dataset on the market, governed and organized for maximum usage.

See how Heap captures all of your data ➡

Data science to remove blindspots

Our advanced data science capabilities alert you to key moments of friction and opportunity in your digital experience—even on user behaviors you haven’t been following.

It’s an industry-first way to uncover the hidden gems that lead to the biggest business results.

Learn about Heap Illuminate ➡

Session replay for complete understanding

Get full context on every user action with integrated session replay. Heap directs you to the exact point in a session that you care about, saving you time and effort.

Fully understand why users do what they do. Instantly see what the fix is.

Learn about Heap's Session Replay ➡

Journey Maps, visualize all user workflows

With Journeys, you can create visual map of the paths users take through your product – a map that includes numbers and conversion rates for every single user path and sub-path. See where your users are going and how well each path performs, Pinpoint the moments of greatest opportunity, Innovate Faster.

Learn more about Heap's Journey Maps ➡

Webinar and Events

Crafting Competitive Product Strategies with Better Data Insights

How Heap Works - A Video Guide To The Digital Platform

Autocapture

Heap collects all the data on your customers — automatically. What they click. Where they go. What they do, even when you’re not looking. All without the need for engineers

Illuminate

With Heap Illuminate, teams gain the benefit of a complete and trusted behavioral dataset with integrated and automated data science. As you perform queries, Heap analyzes digital user behavior in the background, evaluating conversion paths of every visitor to identify the most important points of friction. Heap proactively surfaces hidden opportunities for fast, clear improvement.

Journey Mapping

Heap’s Journeys is a visual map of the paths users take through your product - a map that includes numbers and conversion rates for every single user path and sub-path. See where your users are going and how well each path performs, instantly.

Visual labeling

With Heap’s Visual Labeling, anyone on your team (and across your company) can quickly access the data they need, organize it with flexibility, and leverage it to build a powerful digital experience.

Session Replay

New! With Session Replay integrated into our analytics suite, you can now watch endless replays cued to exactly the moments you're interested in. It's a game changer!